Drive The Surprising Truth About What Motivates Us

Name: Drive The Surprising Truth About What Motivates Us - AXIA Books
SKU: AXDBS1711
Price: 900 BDT
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Daniel H. Pink’s “Drive: The Surprising Truth About What Motivates Us” presents a groundbreaking exploration of motivation that challenges traditional notions and unveils a more nuanced understanding of what drives human behavior. Published in 2009, the book distills research from psychology, behavioral economics, and neuroscience to shed light on the three key elements of motivation—autonomy, mastery, and purpose. Pink contends that intrinsic motivators play a pivotal role in fostering creativity, innovation, and personal satisfaction, challenging the conventional reliance on external rewards and punishments.

Weight	0.174 kg
Author	Daniel H. Pink
Publisher	Canongate Books
Book Type	Non-Fiction
Categories	Self-help , Strategic Management
Best for	Knowing about personal transformation with psychology, economics, and neuroscience
Ages	18+
Binding	Paperback
Edition	Main edition (10 November 2018)
ISBN	978-1786891709
Language	English
Pages	256
Printing Remarks	Imported
Dimension	12.9 x 1.6 x 19.8 cm
Weight	0.174 kg

SKU: AXDBS1711 Categories: Self-help, Strategy & Management Tags: Non-Fiction, Wisdom Quest

Pink’s insights have had a profound impact on how individuals and organizations approach motivation, offering a paradigm shift in thinking about work, education, and personal development. By emphasizing the importance of autonomy—allowing individuals the freedom to direct their own lives, mastery—striving for continuous improvement and excellence, and purpose—connecting work to a larger cause, “Drive” provides a blueprint for unlocking human potential and creating environments that nurture intrinsic motivation. The book serves as a catalyst for reevaluating our understanding of motivation, urging readers to move beyond outdated models and embrace a more holistic and empowering approach to unleashing creativity and fulfillment in all aspects of life.