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    Getting to Yes : Negotiating an agreement without giving in

    Original price was: ৳1,200.Current price is: ৳960.

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    “Getting to Yes: Negotiating an Agreement Without Giving In” by Roger Fisher, William Ury, and Bruce Patton is a seminal work in the field of negotiation and conflict resolution. The book introduces the principled negotiation approach, emphasizing the importance of reaching mutually beneficial agreements by focusing on interests rather than positions. The authors present a methodical framework for negotiation that seeks to create value, foster collaboration, and build durable relationships. Through insightful anecdotes and practical examples, “Getting to Yes” provides readers with a set of strategies and principles to navigate negotiations effectively, encouraging a mindset that prioritizes common ground and shared objectives over adversarial tactics.

    Weight0.16 kg
    Written_ByRoger Fisher |William Ury
    PublisherRandom House Business
    Book TypeNon fiction
    Categories
    Best ForNegotiation strategies for agreements.
    Ages16+
    BindingPaperback
    Edition(7 June 2012)
    Isbn9781847940933
    LanguageEnglish
    Pages240
    Printing RemarksImported
    Dimension19.8 x 12.9 x 1.46 cm
    Weight0.16 kg
    SKU: AXCRT0277 Categories: , Tag:

    One of the key strengths of “Getting to Yes” lies in its applicability to a wide range of negotiation scenarios, from business deals to interpersonal conflicts. The book’s emphasis on separating people from the problem, focusing on interests, generating options for mutual gain, and insisting on objective criteria for agreement, collectively known as the four principles of principled negotiation, provides a timeless and universally relevant framework. Whether used by seasoned professionals or individuals seeking to enhance their negotiation skills, “Getting to Yes” remains an indispensable guide that has stood the test of time, offering enduring insights into the art and science of achieving positive outcomes through negotiation.

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    ডেলিভারি চার্জ ঢাকা সিটির মধ্যে -৬০-টাকা। এর বাইরে ৯০-টাকা সারা বাংলাদেশের যেকোনো জায়গায়।

    বিদ্র: বইয়ের মোট ওজন ১ কেজী + হলে প্রতি কেজীতে ২০-টাকা করে যোগ হবে।

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